Designed a brand identity and website for an EU-funded initiative tackling marine litter.
SEARCULAR is an EU-funded initiative tackling marine litter and microplastic at their source within the European fishing industry. SEARCULAR was launched in 2024 with a strong cohesive presence, supporting its ambition to foster behavioural change and promote sustainable practices across the fishing sector.
I also designed and supported the build of the project’s website translating the visual identity into a clear, engaging platform that resonates with diverse stakeholders across Europe - from policymakers to port communities. The website communicates SEARCULAR’s mission whilst sharing resources, and connects people
The website
I led the design for this project, creating a visual identity that reflected its focus on circular economy practices and regeneration. Alongside the logo, identity, and website, I also produced communications materials - from social media templates to presentation decks and documents - giving the team practical tools to roll out their branding cohesively from day one.
Credits:
Client: SEARCULAR
Studio: Mindfully Wired
Project management: Sara Mynott, Benedict Wilson
Website development: Ben Stones